Mattel, Inc. (NASDAQ: MAT) announced today its return to San Diego Comic-Con (SDCC) from July 19 to July 23! The brand’s presence at the epicenter of pop culture will include panels, special guest appearances, product showcases and more at Booths #3029 and #2945. In celebration of fan-favorite properties, activities will spotlight Masters of the Universe, Hot Wheels, Monster High, WWE, , Jurassic Park and more, bringing exclusive experiences directly to fans.
Kicking off the SDCC celebration on July 10, Mattel Creations will offer special edition drops during their celebrated “12 Days of Fandom” event. The fan-first celebration of all things Mattel will unveil the latest collectibles from a variety of iconic properties. From now until July 16, badged SDCC participants will be able to apply for access to the official Comic-Con 2023 Exclusives Portal to gain access to products at the show as well as the below fan experiences. Fans can stay up to date on all things 12 Days of Fandom at Mattel Creations!
Mattel SDCC Fan Experiences:
- WWE Superstar Meet & Greet
Thursday, July 20 / 1:15 – 2:15 PM PT (Mattel Booth #3029)
Visit the Mattel booth for a meet and greet with the Superstars of WWE!
- Hot Wheels Design and Packaging Autograph Signing
Friday, July 21 / 12:30 – 1:30 PM PT (Mattel Booth #3029)
Meet the designers of a new Hot Wheels line for a signing and giveaway… Participants include Chris Colangelo, Kevin Cao, Mike Vasquez, Vic Blankenbaker, and Rich Orlina.
- Monster High Design and Packaging Signing
Friday, July 21 / 2:00 – 3:00 PM PT (Mattel Booth #3029)
To celebrate 13 years of Monster High, come meet Monster High designers as they sign exclusive SDCC Monster High posters!
- Little People Collector Avatar: The Last Airbender Poster Giveaway
Thursday, July 20 – Saturday, July 22 / 3:30 – 4:00 PM PT (Mattel Booth #3029)
Little People Collector will be handing out exclusive posters based on the show. During this time, a few lucky fans will receive a poster signed by the creators of the show.
- UNO Ultimate Foil Card Giveaway
Thursday, July 20 – Saturday, July 22 / 4:30 – 5:00 PM PT (Mattel Booth #3029)
To celebrate the Man of Steel’s 85th anniversary, UNO will giveaway a special-edition UNO Ultimate Superman Foil card at the booth.
- Mattel & WWE Elite Squad Fan Panel
Thursday, July 20 / 11:15 AM – 12:15 PM PT (Room: 6A)
The Mattel WWE Elite Squad defends its title as the Action Figure champions of San Diego Comic-Con with all-new WWE action figure reveals and WWE Superstar guests. Join hosts Sam Roberts and Johnny Gargano for a star-studded panel featuring the Mattel Design team and Superstars from WWE!
- An Inside Look at Mattel’s Jurassic World Toy Design
Friday, July 21 / 11:00 AM – 12 PM PT (Mattel Booth #3029)
In honor of the 30th anniversary of Jurassic Park, go off script with the Mattel Jurassic World Design Team and zoom in on toy creation. Hear from dinosaur toy designers Greg Murphy, Chandra Hicks, Carlos Rosales, and Chloe Mun, and get ready for an action-packed conversation featuring product reveals, ferociously fun trivia, and more!
- Masters of the Universe (MOTU) Design Panel
Friday, July 21 / 12:30-1:30 PM PT (Room 24ABC)
The Mattel MOTU product and packaging team will reveal an exclusive look into the creative process behind the latest releases and a sneak peek of what’s to come in 2024 and beyond. Even better, the first 250 attendees will receive an exclusive “Moaty” lapel pin. By the Power of Grayskull!
Who Doesn’t Want To Wear The Ninja Suit Of Snake-Eyes Or Dress Like The Mandalorian?
Hasbro has had their pulse app out for a while now. It allows for access to items to buy, preorder, and a look into future projects and releases. It also allows for a very cool thing most nerds (a group of which I am a proud card-carrying member) have always wanted, the ability to make yourself into an action figure. I’ve contemplated making one for a time but, I finally got my chance to get my hands on one at Comic-Con this year. Now, of course, I had to wait in line as it was a pretty sought-after item. Who doesn’t want to have themselves wear the ninja suit of Snake-Eyes or dressed like a Mandalorian? I was approached by one of the booth staff as I was showing my nephew all the cool ways we could get him his own MIles Morales action figure with his face (as he’s a massive fan) and invited to take a seat and scan our faces into the Hasbro Pulse app with the help of their awesome team and make this dream a reality. My wife was with us, so of course she got in on the fun too. We scanned our faces in and it was very simple and quick. Then we all selected our figures to add our heads to. We all chose Power Rangers(Me as the Black Ranger, my wife chose the pink ranger and the nephew got the red ranger). Then we were told that we needed to wait about 4-6 weeks and we’d have our custom action figure team in our hands. This was a major part of our Comic-Con adventure and definitely, a memory my wife and nephew won’t forget (as it was both of their first Con ever). Thank you to Hasbro for being so generous(also getting me brownie points that home) and I highly suggest checking out Hasbro Pulse and all the cool stuff it has to offer.
Sneak Peek At AMC’s New Walking Dead
I watched a sneak peek of Walking Dead: Darryl Dixon and Walking Dead:Dead City at San Diego Comic Con International. Darryl is my favorite character from the Walking Dead Series. There’s no spoilers here, just a few tasty tidbits. It’s shot like an epic movie, it’s darker and eerier (if that’s a word) than the original.
The Walking Dead: Dead City’s six-episode first season follows the popular Maggie (Cohan) and Negan (Morgan) characters traveling into a post-apocalyptic Manhattan, long ago cut off from the mainland. The crumbling city is filled with the dead and denizens who have made New York City their own world full of anarchy, danger, beauty, and terror.
In The Walking Dead: Daryl Dixon, Daryl (Reedus) washes ashore in France and struggles to piece together how he got there and why. The series tracks his journey across a broken but resilient France as he hopes to find a way back home. As he makes the journey, though, the connections he forms along the way complicate his ultimate plan.
Also in the Walking Dead Universe, the second half of the eighth and final season of Fear the Walking Dead returns this Fall, and the Untitled Rick and Michonne series starring Andrew Lincoln and Danai Gurira, is set to premiere in 2024.
DEN OF GEEK LINEUP AT SDCC 2023
Den of Geek, a global pop culture media company, is pleased to return to San Diego with an increased presence at the epicenter of fandom, Comic-Con International, and reveal the brand’s latest magazine cover star: Anthony Mackie. The star of Peacock’s Twisted Metal, produced by Sony Pictures Television and PlayStation Productions, gives an exclusive interview about the post-apocalyptic action comedy series alongside co-stars Stephanie Beatriz and Will Arnett. The first-look at the video game adaptation is just one of the exclusive features that pop culture obsessives will by clamoring to get their hands on. The magazine is only the beginning of what Den of Geek has in store for Comic-Con 2023.
Den of Geek will have its largest presence ever on the ground in San Diego from July 19-July 23, with an interview studio at the Hilton San Diego Bayfront, four invite-only events with premier partners, and their brand ambassador team distributing free copies of the latest quarterly issue of Den of Geek Magazine. Beyond an exclusive look at Twisted Metal, readers will be delighted to find the 2023 TV Preview, featuring looks at the John Wick spin-off series The Continental, Disney+’s Ahsoka, and the TV adaptation of Seth MacFarlane’s Ted. Movie fans will also get in-depth looks at Christopher Nolan’s Oppenheimer and Neill Blomkamp’s unique adaptation of Gran Turismo. There’s truly something for everyone, with spotlights on comics, video games, collectibles, and more.
Bundled with the Den of Geek quarterly magazine will be an exclusive special edition celebrating Teenage Mutant Ninja Turtles: Mutant Mayhem. Our in-depth look at the highly-anticipated animated film features interviews with the core teenage stars voicing the iconic turtles, superstars voicing their rogues gallery, director Jeff Rowe, and executive producer Seth Rogen. Interviews for both issues were conducted in June 2023.
For fans who are unable to attend San Diego Comic-Con but wish to secure a copy of the latest issue can pick one up at our network of comic shops nationwide. Find one near you here.
During Comic-Con weekend, the Den of Geek Studio, presented in partnership with eBay, will host interviews and photo portraits at the Hilton Bayfront with the biggest stars attending the convention to capture coverage of Comic-Con from every angle.
See below for the full list of Den of Geek events and panels at Comic-Con International 2023.
Den of Geek Comic-Con Events
In partnership with Project K, one of the most awaited Indian sci-fi films, join Den of Geek as we kick off another epic convention with out-of-this world food, cosmic cocktails and stellar surprises at our opening night party, Spice Punk. The invite-only party takes place Wednesday, July 19, 8-11pm at the Horton Grand Hotel Courtyard.
If you’re looking for rooftop vibes, Den of Geek is partnering with Funko Games for their invite-only Rooftop Tabletop event Thursday July 20th from 3-6pm at SkyBox at Diamondview. The event will feature games, drinks, snacks, swag, prizes and more from the stunning rooftop terrace of SkyBox. Plus fans 21+ can sip on custom Den of Geek and Funko Games branded craft beers courtesy of San Diego’s Mission Brewery.
In partnership with Gala Games, the leader in web3 entertainment, join Den of Geek to delve into the world of blockchain games and get an exclusive look at some of the most highly anticipated titles. The event will feature tacos, beer, and lots of good vibes. The activation is free and open to the public from Thursday July 20th from 2-6pm, Friday July 21st from 12-4pm, and Saturday July 22nd from 12-4pm at Mission Brewery. Gala Games and Den of Geek will be hosting a special VIP, invite-only event on Friday, July 21st from 6-11pm.
Den of Geek is also partnering with National Geographic for their annual Comic-Con Lounge. Celebrating all things adventure, the party will feature cocktails, great eats, appearances from Bertie Gregory and Jeff Jenkins, and exclusive, Instagram-worthy looks at Nat Geo’s new shows. RSVP for the Lounge here and come hang out Saturday, July 22 from 5-8pm at Margaritaville.
Den of Geek Moderated Panels
Thursday, July 20 12:45-1:45, Ballroom 20
A Ghosts ‘fan-ily’ reunion at the San Diego Convention Center. The event will be hosted by TV host, journalist, Talking Strange podcast (Den of Geek Network) host Aaron Sagers and will treat fans to a ‘lively’ debate with fans on just who got ‘sucked off’ in this year’s cliffhanger, plus surprises specific to this year’s San Diego Comic-Con. The presentation will also screen the season two finale, a video featurette showcasing the past two seasons, and an exclusive SDCC behind-the-scenes presentation from CBS Sunday Morning, which was on-set earlier this year.
Den of Geek and Roddenberry Entertainment Presents: Does it Fly
Friday, July 21 – 11:30 – 12:30, Room 29CD
What would it take to make Spider-Man’s web-shooters a reality? Is there a real-world “invisibility cloak” from the world of Harry Potter? Is Star Trek’s replicator truly feasible? Roddenberry Entertainment, originators of modern-day fandom, is joining forces with Den of Geek to put your favorite sci-fi and fantasy concepts on trial! Come join these two entertainment juggernauts for a live episode of Does It Fly?—a new weekly podcast hosted by Hakeem Oluseyi (Nova, Outrageous Acts of Science) and Tamara Krinsky (Tomorrow’s World Today, Marvel LIVE! Red Carpet broadcasts) to see whether movie magic flies or crashes and burns. Get your burning questions ready, prepare to argue over your favorite properties, and maybe even win fun giveaways. Hosted by Scott Mantz (Variety, Enterprise Incidents with Scott and Steve).
Fortune and Glory: Visualizing Indiana Jones 5
Saturday, July 22 11:30 – 12:30 Room 5AB
After 14 years of anticipation, Indiana Jones and the Dial of Destiny stormed into theaters this summer. Find out how the filmmakers brought the world’s most famous archeologist back from retirement and launched him into loads and loads of trouble. Film editor Dirk Westervelt, visualization supervisor Clint G. Reagan, and visualization team from Proof Inc. Patrice Avery and Stuart Allan present never-before-seen footage from the making of this instant classic and reveal secrets of some of the film’s visual effects. Moderated by Aaron Sagers (Travel Channel & Netflix host and Den of Geek correspondent).